Kit (ConvertKit) pricing is free up to 10,000 subscribers, but automations cost $139 a month at 10,000 on Creator.

Kit's free plan is generous. The bill arrives the day you want an automation.

Kit (formerly ConvertKit) has three plans: Free for up to 10,000 subscribers, Creator from $33 a month and Pro from $66 a month (billed yearly, 1,000 subscribers). Paid plans rise with your list: at 10,000 subscribers, monthly billing is $139 on Creator and $189 on Pro. Automations need a paid plan, and paying yearly saves about 17%.

Spreeflo runs the same list for $52 a month, with branching journeys and a CRM included.

Spreeflo Starter is $52 a month for 10,000 marketing contacts and 100,000 emails, with the visual journey builder, segments built from unlimited AND/OR conditions, transactional email and a CRM included. Kit Creator includes two users, so for a small team the fair match is Spreeflo Professional (unlimited users) against Kit Creator, or Kit Pro (unlimited users).

Source: kit.com/pricing, the tier breakdowns below and spreeflo.com/pricing, read 27 October 2026.

Start free, no card · Free plan forever, paid plans from $16 a month

This is what 10,000 marketing contacts costs on Kit (ConvertKit) at each tier.

Kit's pricing page shows one list size, 1,000 subscribers, so the tier prices below come from an independent 2026 breakdown that lists every row.

Monthly billing, US dollars, from Email Vendor Selection (August 2026). From 1,000 to 10,000 contacts, Spreeflo Starter costs less than half of Kit Creator at every tier; at 25,000 the gap narrows to $52 a month (Spreeflo pricing).

Here are the Kit pricing plans and what each one includes.

Kit email pricing comes in three plans: one free and two paid.

Source: kit.com/pricing, read 27 October 2026. Every plan includes audience tagging and segmentation and selling digital products and subscriptions. Paid plans come with a 14-day free trial with no card, and Kit offers free migrations.

Automations are the paywall. The free plan sends unlimited broadcasts to 10,000 people but has no visual automations or sequences, so a welcome series or a tag-triggered follow-up means Creator.

Users jump from two to unlimited. A third person, even a part-time assistant, moves you from Creator to Pro.

These limits and add-ons are what push the Kit (ConvertKit) bill up.

• List growth. Creator goes from $89 at 5,000 subscribers to $139 at 10,000 and $199 at 25,000. Kit moves you up a tier automatically, but moving back down is up to you: you pick a lower tier in Account & Billing and it applies from your next billing date (Kit help center).

• The Pro first-year price. Kit's current offer takes Pro to $50 a month for the first year at 1,000 subscribers, then it renews at the standard rate, so budget on $66.

• Commerce and recommendation fees. Kit lists fees of 3.5% + 30c and 0.6% on digital product and subscription sales, and 23.5% on earnings from Paid Recommendations.

What brings it down: paying yearly saves about 17% ($390 instead of $468 for Creator at 1,000 subscribers), and Kit counts only subscribers who are "unique and active", so unsubscribes and duplicates don't add to the bill.

Kit pricing calculator: move the sliders to compare your yearly bill on Kit (ConvertKit) and Spreeflo.

Static fallback for readers without JavaScript, at 10,000 subscribers:

Spreeflo annual plans cost ten times the monthly price (pricing). Kit's paid-up-front figures are our estimates, not Kit prices: Kit only prints yearly prices at 1,000 subscribers, so we applied its 17% yearly saving (ten months for twelve). Check the total in Kit's checkout.

See it in Spreeflo: with Starter's visual sequence builder, a welcome journey can start on Form Submission or Added Tag, branch with If/Else and use Check Email Activity to follow up with non-openers. Try the journey builder, no login →

Where Kit (ConvertKit) is worth the price, and where Spreeflo fits better.

Kit holds 4.4 out of 5 on G2 from 236 reviews and 4.0 on Trustpilot from 163 (27 October 2026). Reviewers praise ease of use, the automations and the creator focus; complaints center on price increases, features held back for higher tiers, accounts closed with little explanation and slow support.

Kit is a good buy if you're a creator whose business is the audience. Its free plan sends unlimited broadcasts to 10,000 subscribers, and Spreeflo's free plan doesn't send email at all. Kit also sells digital products and subscriptions, pays you for recommendations, runs a newsletter referral system on Pro and does SMS; Spreeflo does none of those, and its sends stop at 10x your marketing contacts until you move up a plan.

Spreeflo fits better when you're growing a product or service business and want marketing to react to what each person does. Starter's journeys react to form sign-ups, tags, segment changes and email activity; Professional adds unlimited users and triggers on events from your own app or website.

Build this in Spreeflo

For one user at 10,000 contacts with automations, Spreeflo Starter is under 40% of the price of Kit Creator. We'll move your contacts, segments, templates and automations free while migration slots last.

Start free, no card → · See Spreeflo vs Kit, feature by feature

These are the questions people ask about Kit (ConvertKit) pricing.

How much does Kit cost per month?

Creator starts at $33 and Pro at $66 a month billed yearly for 1,000 subscribers (kit.com, 27 October 2026). Month to month, Email Vendor Selection puts them at $39 and $79. The free plan costs nothing up to 10,000 subscribers, and paid prices rise with your list.

Is Kit free, and what does the ConvertKit free plan include?

Yes, up to a point. Kit Free covers up to 10,000 subscribers with unlimited landing pages, forms and broadcasts, for one user. It has no visual automations or sequences, and your emails carry Kit branding. For a newsletter-only creator, it's hard to beat.

Is Kit the same as ConvertKit?

Yes. ConvertKit renamed itself Kit; review sites such as G2 list it as "Kit (formerly ConvertKit)". Plans and prices on this page are Kit's current ones, so if you searched for ConvertKit pricing, these are the plans you'll be offered.

Is Kit a CRM?

Not in the sales sense. Kit's pricing page lists audience tagging and segmentation on every plan, but no deals or tasks, so tags and segments do the job of a light contact database. If you want a CRM with deals and tasks next to your email, Spreeflo Starter includes one.

What is a cheaper alternative to Kit (ConvertKit)?

If you need automations, Spreeflo Starter costs $52 a month for 10,000 marketing contacts, against $139 on Kit Creator, and includes branching journeys, segments and a CRM. For more than one user, Spreeflo Professional is $76. If you only send broadcasts and stay under 10,000 subscribers, Kit Free costs nothing and is hard to beat.

Read these next.

• Spreeflo vs Kit, feature by feature

• Mailchimp alternatives, priced for 10,000 contacts

• Flodesk pricing: every plan and what 10,000 subscribers cost

• All 60 Spreeflo comparisons and the price table

• Email marketing for small business: the five automations to set up first

Sources

• Kit pricing page, read 27 October 2026 (plans, 1,000-subscriber prices, yearly saving, Pro offer, users, features, subscriber counting, commerce and recommendation fees, trial)

• Email Vendor Selection: Kit pricing, updated August 2026, read 27 October 2026 (tier grid)

• Kit help center: Billing at Kit, read 28 October 2026 (tier upgrades and downgrades)

• Kit on Trustpilot, read 27 October 2026

• Kit on G2, read 27 October 2026

• Spreeflo pricing, read 27 October 2026