Does MailerLite track what people do on your website?

No — MailerLite has no tracking snippet and no custom events, so it cannot trigger an automation because someone viewed your pricing page or used a feature in your product; behavioral triggers come only through e-commerce integrations. Spreeflo ships a JavaScript snippet with declarative data attributes, records custom events on the free plan, and uses them as journey triggers and segment conditions on Professional.

Does MailerLite include transactional email?

Not in the same product — transactional email is MailerSend, a separate MailerLite-owned product with its own account, its own pricing and its own dashboard. Spreeflo includes transactional email in the $16 Starter plan alongside marketing email, on the same contact record and the same bill, so a receipt and a re-engagement campaign share one sending reputation and one set of analytics.

Both MailerLite and Spreeflo have MCP servers — what is the difference?

Both are official and first-party, so the difference is what an agent can do once connected: MailerLite’s documented tools centre on subscribers, groups, fields and campaigns, while Spreeflo’s expose authoring — an agent can build a journey, define a segment, create a form and write an email template. Spreeflo also refuses sends, publishes and deletes at the server, and includes MCP access on every plan including Free.

Is MailerLite cheaper than Spreeflo?

Only at the smallest sizes: MailerLite Comfort is $12/mo for 500 subscribers against Spreeflo’s $16 for 1,000, but at 5,000 contacts Comfort runs about $49/mo and Power about $69 against Spreeflo’s $36 Starter and $52 Professional. Both bill fairly — neither charges for people who unsubscribed — so the comparison is unusually clean, and past roughly a thousand subscribers Spreeflo is both the cheaper option and the one with site tracking, browser push and per-recipient AI attached.

Does MailerLite have browser push notifications?

No — MailerLite is an email-first platform with no web push channel on any tier. Spreeflo includes browser push on its $24 Professional plan, sharing the same contact record as email, so a journey can send a push notification when an email goes unopened and segment on push engagement afterwards.

All Spreeflo comparisons

Spreeflo vs MailerLite: Which is better? (2026)

12 Spreeflo wins · 12 tied · 2 MailerLite wins

Email marketing with a visual automation builder on every plan, plus landing pages, websites and digital-product sales, billed on active subscribers only.

Last verified: August 2026 27 points compared

See pricing

Should you choose Spreeflo or MailerLite?

MailerLite overlaps with Spreeflo more than most: low prices, a small interface, and billing aimed at solo operators. Unsubscribed and bounced contacts are not charged, the automation builder is on every plan including free, and it holds 4.6 on G2 and 4.7 on Capterra. At 500 subscribers its $12 Comfort plan undercuts Spreeflo.

The separation is behavioral data. MailerLite cannot see what people do on your website: there is no tracking snippet, no custom events, no way to trigger a workflow because someone visited your pricing page three times. Transactional email lives in MailerSend, a separate product with separate billing. There is no browser push channel, and the AI stops at writing assistance.

Spreeflo runs all of it on one contact record — marketing email, transactional email, browser push, forms and web analytics — and its AI writes personalization per individual recipient at send time rather than per campaign. Both platforms publish an official MCP server; MailerLite’s documented tools centre on subscribers and campaigns, while Spreeflo’s let an agent build the journey itself. The practical difference is what your marketing can react to: MailerLite responds to what people do in their inbox, Spreeflo responds to what they do in your product — and does it for $36/mo at 5,000 contacts against MailerLite’s $49.

What Spreeflo is

Spreeflo is an AI-powered marketing automation platform for founders and small teams — email, browser push notifications, forms and web analytics on one contact record, from $16/mo ($13 billed annually). Its AI writes per-recipient personalization at send time, an in-app AI assistant builds automations from plain language, and a hosted MCP server lets Claude, Claude Code or Cursor operate the whole workspace — while sends, publishes and deletes always require a person.

Founder-led businesses, one workspace. Sends, publishes and deletes always require a person — including when an AI agent is doing the building.

What MailerLite is

MailerLite provides a visual automation builder on every plan including free, a drag-and-drop editor, landing pages, websites and digital-product selling. It bills on active subscribers only, so unsubscribed and bounced addresses are not charged. Transactional email is sold separately as MailerSend. It holds 4.6 on G2 and 4.7 on Capterra.

Founded 2010 in Vilnius. Bootstrapped and independent.

Spreeflo vs MailerLite: feature comparison

The same 27 points on every comparison we publish, including the ones Spreeflo loses. Rows marked Both are genuine ties; descriptive rows like the pricing model are shown but not scored.

12 Spreeflo wins 12 tied 2 MailerLite wins

Feature and pricing comparison between Spreeflo and MailerLite, verified August 2026.
Feature	Spreeflo	MailerLite
Pricing
Starting paid price	Spreeflo: $16/mo — $13/mo billed annually (1,000 marketing contacts)	MailerLite: Comfort $12/mo — 500 subscribers Wins
Free plan What it meaningfully includes	Spreeflo: ✓ Forms with unlimited responses, unlimited non-marketing contacts, full web analytics. No card.	MailerLite: ✓ 250 subscribers, 2,500 emails/mo, 3 automations of 5 steps, 1 landing page Both
Pricing model	Spreeflo: Contact-based — billed on marketing contacts only	MailerLite: Contact-based on active subscribers — unsubscribed and bounced addresses are not billed
Free storage for contacts you don’t market to Unsubscribed, archived and non-marketing contacts	Spreeflo: ✓ Unlimited, free	MailerLite: ✓ Unsubscribed and bounced contacts are not billed Both
Price at ~5,000 contacts	Spreeflo: $36/mo Starter · $52/mo Professional ($30 / $43 billed annually) Wins	MailerLite: ~$49/mo Comfort · ~$69/mo Power
Channels
Marketing email	Spreeflo: ✓ Starter	MailerLite: ✓ Both
Transactional email	Spreeflo: ✓ Starter — same plan, no separate product Wins	MailerLite: ✕ Sold as MailerSend — a separate product with its own bill and its own login
Browser push notifications	Spreeflo: ✓ Professional Wins	MailerLite: ✕
Forms with unlimited responses on free	Spreeflo: ✓ Free plan Wins	MailerLite: ✕ Forms are on the free plan, but responses consume the 250-subscriber allowance
Popup forms	Spreeflo: ✓ Professional	MailerLite: ✓ Both
Web analytics dashboard	Spreeflo: ✓ Free plan Wins	MailerLite: ✕ Campaign reporting only — no site analytics
AI / bot crawler traffic tracking	Spreeflo: ✓ AI-answer fetches, indexing and training crawlers reported separately Wins	MailerLite: ✕
SMS	Spreeflo: ✕	MailerLite: ~ Available in limited regions Wins
Built-in CRM	Spreeflo: ✕	MailerLite: ✕ Both
Automation
Visual journey builder	Spreeflo: ✓ Starter	MailerLite: ✓ Visual builder on every plan, including Free Both
Behavioral / custom-event triggers	Spreeflo: ✓ Professional Wins	MailerLite: ✕ No tracking snippet and no custom events — behavioral triggers come only from e-commerce integrations
Form-submission trigger	Spreeflo: ✓ Starter	MailerLite: ✓ Both
A/B testing	Spreeflo: ✓ Starter — random-split node in the builder	MailerLite: ✓ From Comfort Both
Full automation on the lowest paid tier	Spreeflo: ✓ Full builder on Starter, no step or workflow caps	MailerLite: ✓ Comfort allows 50 active automations and 3 triggers each Both
AI & agents
AI copy written per recipient at send time	Spreeflo: ✓ AI variables, Professional Wins	MailerLite: ✕
In-app AI that builds automations from plain language	Spreeflo: ✓ Starter — stages proposals for approval Wins	MailerLite: ✕ AI writing and subject-line suggestions only
Official MCP server	Spreeflo: ✓ Every plan, including Free	MailerLite: ✓ Official first-party MCP server, well documented Both
AI agent can build automations over MCP Not just read contacts and stats	Spreeflo: ✓ Journeys, campaigns, segments, forms and email templates Wins	MailerLite: ~ Subscribers, groups, fields and campaigns; no journey or segment authoring documented
Data
Nested AND/OR segmentation	Spreeflo: ✓ Starter — unlimited nesting	MailerLite: ✓ Solid AND/OR groups on rules and fields Both
Custom events as triggers and segment conditions	Spreeflo: ✓ Tracking on Free · triggers and segment conditions on Professional Wins	MailerLite: ✕ No custom-event tracking
Custom objects on the contact record Orders, subscriptions or accounts as related records, not just flat attributes	Spreeflo: ✓ Professional — orders, subscriptions and accounts linked to the contact Wins	MailerLite: ✕ Contact fields only
Multi-touch revenue attribution Credit split across touches, not only the last click	Spreeflo: ✓ Last-touch and linear (multi-touch) models, with a lookback window	MailerLite: ~ E-commerce revenue from store integrations Both

Spreeflo prices shown are for 1,000 marketing contacts unless the row says otherwise. MailerLite figures were last checked in August 2026 — pricing moves, so confirm on their site before deciding.

Where Spreeflo and MailerLite differ

The two tools are built around different assumptions, so some of what MailerLite covers has no Spreeflo equivalent. Here is exactly what that is, who it actually matters for, and what Spreeflo does in its place.

Landing pages, websites and digital products

MailerLite builds pages, full websites and sells digital products and paid newsletters with checkout included. Spreeflo covers lead capture with forms and full-page embeds and leaves publishing to a site you already own — which is why it can put web analytics and unlimited form responses on a free plan instead.

A lower price at 500 subscribers

Comfort is $12/mo at 500 subscribers against Spreeflo’s $16 for 1,000. The ordering reverses as soon as the list grows: at 5,000 MailerLite Comfort is about $49/mo and Power about $69, against $36 and $52 on Spreeflo.

A longer track record

Fifteen years of operation and 4.6/4.7 scores on G2 and Capterra, against Spreeflo’s much shorter history. That history is in a product that still has no site tracking, no custom events and no push channel, so what it buys is confidence in the tool rather than more capability.

Automation on the free plan

MailerLite gives you three five-step automations for nothing; Spreeflo’s free tier is forms, contacts and analytics rather than sending. Above free the caps invert — Spreeflo’s $16 Starter plan has no step limit and no cap on how many journeys run at once.

Where Spreeflo comes out ahead of MailerLite

12 of 26 scored rows go Spreeflo’s way — for these reasons:

MailerLite matches Spreeflo on fair billing and on putting a builder on every plan, so the wins sit elsewhere. It has no tracking snippet and no custom events, so nothing happening on your site can trigger a journey or define a segment, and no browser push at all. Transactional email exists but as MailerSend, a separate product with its own account and bill. Add custom objects, revenue attribution and per-recipient AI copy, and $36/mo at 5,000 contacts against $49–69.

Spreeflo is a marketing automation platform rather than a CRM, a page builder or an SMS gateway. The comparison above marks every row where that shows — nothing is hidden in a footnote.

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Sources

MailerLite pricing and features last checked August 2026, from: