What does Listrak cost?

Listrak quotes every contract rather than publishing prices, and Vendr’s aggregated data shows roughly a $37,000 annual minimum against an $83,000 average, with entry estimated near $1,500/mo. Spreeflo publishes its full rate card: $16/mo Starter and $24/mo Professional at 1,000 marketing contacts, $36 and $52 at 5,000, billed monthly with no contract and no minimum.

Is there a Listrak alternative for small stores?

Spreeflo covers behavioral journeys, browser push, popups, unlimited nested segmentation and revenue attribution from $16/mo with no contract, taking store events through its API as custom events. It has no SMS, no predictive lifetime-value scoring and no identity resolution, and it is not a retail-specialist platform, so a brand buying merchandising expertise alongside software will not find it here.

Does Listrak work with AI agents like Claude?

No — Listrak publishes no official MCP server, so despite mature predictive AI inside the product there is no supported route for an external agent to read or build in it. Spreeflo runs a hosted MCP server on every plan including Free, with roughly 67 tools spanning journeys, campaigns, segments, forms and templates, and server-side refusal of sends and publishes.

How does Listrak’s integration directory compare?

Listrak lists around fifty integrations against Klaviyo’s three hundred-plus, which is a known constraint for retailers running a wide stack. Spreeflo’s native directory is smaller still, and it connects instead through its REST API, webhooks on Professional, and roughly 67 MCP tools that let an AI agent build the connection rather than waiting for a listed integration.

All Spreeflo comparisons

Spreeflo vs Listrak: Which is better? (2026)

10 Spreeflo wins · 11 tied · 5 Listrak wins

Retail-focused cross-channel automation across email, SMS, MMS and browser push, with onsite capture, identity resolution and predictive scoring, on custom annual contracts.

Last verified: August 2026 27 points compared

See pricing

Should you choose Spreeflo or Listrak?

Listrak is a retail specialist with the channel coverage to match: email, SMS, MMS and browser push driven by browse, cart and price-drop triggers, with predictive lifetime-value and churn scores and identity resolution underneath. It runs its own sending infrastructure and pairs the platform with hands-on strategic support, which for a mid-market retailer is a meaningful part of the purchase.

It is quoted rather than priced. Vendr’s contract data shows roughly a $37,000 annual minimum against an $83,000 average, with no free plan and no self-serve path. Its integration directory is around fifty apps against Klaviyo’s three hundred, reviewers flag SMS as needing improvement, and the platform requires training before a team is productive on it.

Spreeflo is not a retail platform and has no predictive scoring, SMS or identity resolution. What it does have is the same behavioral mechanics — custom-event triggers, branching journeys, unlimited nested segments, browser push, popups, revenue attribution — at $16 to $52 a month with no contract, plus bot-traffic reporting and a hosted MCP server on every plan, which Listrak does not offer at all.

What Spreeflo is

Spreeflo is an AI-powered marketing automation platform for founders and small teams — email, browser push notifications, forms and web analytics on one contact record, from $16/mo ($13 billed annually). Its AI writes per-recipient personalization at send time, an in-app AI assistant builds automations from plain language, and a hosted MCP server lets Claude, Claude Code or Cursor operate the whole workspace — while sends, publishes and deletes always require a person.

Founder-led businesses, one workspace. Sends, publishes and deletes always require a person — including when an AI agent is doing the building.

What Listrak is

Listrak provides email, transactional email, SMS, MMS and browser push for retailers, with journey orchestration on real-time browse, cart and price-drop triggers, onsite capture and popups, predictive lifetime-value and churn scoring, identity resolution and owned sending infrastructure. Pricing is custom-quoted on annual contracts, with Vendr reporting a roughly $37,000 minimum and $83,000 average.

Founded 1999 in Lititz, Pennsylvania. Independent and founder-led, with roughly $143M ARR.

Spreeflo vs Listrak: feature comparison

The same 27 points on every comparison we publish, including the ones Spreeflo loses. Rows marked Both are genuine ties; descriptive rows like the pricing model are shown but not scored.

10 Spreeflo wins 11 tied 5 Listrak wins

Feature and pricing comparison between Spreeflo and Listrak, verified August 2026.
Feature	Spreeflo	Listrak
Pricing
Starting paid price	Spreeflo: $16/mo — $13/mo billed annually (1,000 marketing contacts) Wins	Listrak: Custom quote — estimated near $1,500/mo, with a ~$37,000 annual minimum reported
Free plan What it meaningfully includes	Spreeflo: ✓ Forms with unlimited responses, unlimited non-marketing contacts, full web analytics. No card. Wins	Listrak: ✕ None
Pricing model	Spreeflo: Contact-based — billed on marketing contacts only	Listrak: Custom-quoted annual contracts; Vendr reports a ~$37,000 minimum and ~$83,000 average
Free storage for contacts you don’t market to Unsubscribed, archived and non-marketing contacts	Spreeflo: ✓ Unlimited, free Wins	Listrak: ✕ Billed on contact and message volume
Price at ~5,000 contacts	Spreeflo: $36/mo Starter · $52/mo Professional ($30 / $43 billed annually) Wins	Listrak: — Not sold at this scale in practice
Channels
Marketing email	Spreeflo: ✓ Starter	Listrak: ✓ Both
Transactional email	Spreeflo: ✓ Starter — same plan, no separate product	Listrak: ✓ Both
Browser push notifications	Spreeflo: ✓ Professional	Listrak: ✓ Both
Forms with unlimited responses on free	Spreeflo: ✓ Free plan Wins	Listrak: ~ Onsite capture and forms included, but no free plan
Popup forms	Spreeflo: ✓ Professional	Listrak: ✓ Onsite capture is a core strength Both
Web analytics dashboard	Spreeflo: ✓ Free plan	Listrak: ~ Site tracking feeding segments rather than an analytics dashboard Both
AI / bot crawler traffic tracking	Spreeflo: ✓ AI-answer fetches, indexing and training crawlers reported separately Wins	Listrak: ✕
SMS	Spreeflo: ✕	Listrak: ✓ SMS and MMS, though reviewers flag it as needing improvement Wins
Built-in CRM	Spreeflo: ✕	Listrak: ✕ Both
Automation
Visual journey builder	Spreeflo: ✓ Starter	Listrak: ✓ Retail journey orchestration with AI routing and predictive send time Wins
Behavioral / custom-event triggers	Spreeflo: ✓ Professional	Listrak: ✓ Real-time browse, cart and price-drop triggers Wins
Form-submission trigger	Spreeflo: ✓ Starter	Listrak: ✓ Both
A/B testing	Spreeflo: ✓ Starter — random-split node in the builder	Listrak: ✓ Both
Full automation on the lowest paid tier	Spreeflo: ✓ Full builder on Starter, no step or workflow caps	Listrak: ~ Negotiated packaging rather than published tiers Both
AI & agents
AI copy written per recipient at send time	Spreeflo: ✓ AI variables, Professional Wins	Listrak: ~ Predictive scoring and product recommendations rather than copy written per recipient
In-app AI that builds automations from plain language	Spreeflo: ✓ Starter — stages proposals for approval Wins	Listrak: ✕ No natural-language automation building
Official MCP server	Spreeflo: ✓ Every plan, including Free Wins	Listrak: ✕ No official MCP server
AI agent can build automations over MCP Not just read contacts and stats	Spreeflo: ✓ Journeys, campaigns, segments, forms and email templates Wins	Listrak: ✕
Data
Nested AND/OR segmentation	Spreeflo: ✓ Starter — unlimited nesting	Listrak: ✓ Predictive scores and identity-resolved profiles Wins
Custom events as triggers and segment conditions	Spreeflo: ✓ Tracking on Free · triggers and segment conditions on Professional	Listrak: ✓ Both
Custom objects on the contact record Orders, subscriptions or accounts as related records, not just flat attributes	Spreeflo: ✓ Professional — orders, subscriptions and accounts linked to the contact	Listrak: ✓ Retail catalogue and order models Wins
Multi-touch revenue attribution Credit split across touches, not only the last click	Spreeflo: ✓ Last-touch and linear (multi-touch) models, with a lookback window	Listrak: ✓ Revenue reporting across campaigns and journeys Both

Spreeflo prices shown are for 1,000 marketing contacts unless the row says otherwise. Listrak figures were last checked in August 2026 — pricing moves, so confirm on their site before deciding.

Where Spreeflo and Listrak differ

The two tools are built around different assumptions, so some of what Listrak covers has no Spreeflo equivalent. Here is exactly what that is, who it actually matters for, and what Spreeflo does in its place.

SMS and MMS

Text messaging alongside email and push, though reviewers consistently list it as the weaker part of the platform. Spreeflo has no SMS at all.

Predictive scoring and identity resolution

Lifetime-value and churn scores plus cross-device identity matching. Spreeflo segments on observed behavior — pages, events, engagement windows — with no predictive layer and no identity graph.

Retail journey orchestration

Browse, cart and price-drop triggers configured for merchandising calendars. Spreeflo takes the same signals as custom events through its API, which is more setup and works outside retail too.

Hands-on strategic support

Named people running strategy alongside the platform. Spreeflo is self-serve, with an in-app AI assistant that builds journeys, segments and forms from a description.

Where Spreeflo comes out ahead of Listrak

10 of 26 scored rows go Spreeflo’s way — for these reasons:

Listrak sells to mid-market and enterprise retailers, so most of these wins are about who can buy it. It is custom-quoted on annual contracts with a reported minimum near $37,000 a year and an average near $83,000, with no free plan and no self-serve signup, against $16 to $52 a month. Beyond price the genuine absences are modern rather than retail: no bot-traffic reporting, no in-app AI that builds automations from a description, and — despite mature predictive AI in the product — no MCP server at all, so no external agent has a supported route in. Spreeflo exposes roughly 67 MCP tools on every plan including Free.

Spreeflo is a marketing automation platform rather than a CRM, a page builder or an SMS gateway. The comparison above marks every row where that shows — nothing is hidden in a footnote.

FAQ

Spreeflo vs Listrak: common questions

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Sources

Listrak pricing and features last checked August 2026, from: