What does A/B testing cost on SmartrMail?

It requires the Pro plan at $99/mo, which also carries SMS credits and an account manager, so a store on the $14 Essentials plan cannot split-test at all. Spreeflo includes A/B testing through the random-split node in its journey builder on the $16 Starter plan, testing entire paths rather than subject lines, with no cap on how many tests run.

Does SmartrMail have browser push or AI agent access?

Neither — SmartrMail sends email with SMS on its Pro plan, has no push channel, and publishes no official MCP server, leaving only a third-party viaSocket wrapper for agent access. Spreeflo includes browser push on the $24 Professional plan and a hosted MCP server on every plan including Free, with roughly 67 tools and sends refused server-side.

How does SmartrMail pricing work?

It meters continuously on your peak subscriber count from $14/mo rather than stepping between tiers, so the bill rises smoothly instead of jumping when you cross a threshold — a genuinely fairer model. Spreeflo prices in contact tiers at $16 and $24 for 1,000 and $36 and $52 for 5,000, but bills marketing contacts only, storing non-marketing contacts free.

All Spreeflo comparisons

Spreeflo vs SmartrMail: Which is better? (2026)

Q: Is SmartrMail useful for a business that is not a store?

No — it is built entirely around product catalogues and purchase history, with integrations limited to Shopify, BigCommerce and WooCommerce, so a SaaS trial, a service business or a content site has nothing to feed it. Spreeflo takes custom events from any source, which covers stores through the API and equally covers signups, activations and bookings.

16 Spreeflo wins · 8 tied · 1 SmartrMail wins

Ecommerce email built around automated product-recommendation newsletters for Shopify, BigCommerce and WooCommerce, metered continuously on peak subscribers from $14/mo.

Last verified: August 2026 27 points compared

See pricing

Should you choose Spreeflo or SmartrMail?

SmartrMail does one thing quickly: point it at a store and it produces product-recommendation emails from the catalogue and purchase history without you designing anything. Its metered pricing is fairer than most — you are billed continuously on peak subscribers rather than jumping a tier for one extra contact — and support gets good marks.

Around that it stays shallow. Templates are restrictive, segmentation and reporting are basic, sends are occasionally slow, and A/B testing is held back to the $99/mo Pro plan alongside SMS. It is built exclusively for stores, so a SaaS trial, a service business or a content site has nothing to plug in. There is no browser push, no transactional email and no MCP server.

Spreeflo has no product feed and cannot generate recommendation emails, which is what SmartrMail exists for. What it has is everything that follows: branching journeys on custom events, unlimited nested segmentation, A/B testing on the $16 plan rather than the $99 one, browser push, transactional email, web analytics, custom objects, per-recipient AI copy and agent access.

What Spreeflo is

Spreeflo is an AI-powered marketing automation platform for founders and small teams — email, browser push notifications, forms and web analytics on one contact record, from $16/mo ($13 billed annually). Its AI writes per-recipient personalization at send time, an in-app AI assistant builds automations from plain language, and a hosted MCP server lets Claude, Claude Code or Cursor operate the whole workspace — while sends, publishes and deletes always require a person.

Founder-led businesses, one workspace. Sends, publishes and deletes always require a person — including when an AI agent is doing the building.

What SmartrMail is

SmartrMail generates product-recommendation emails from a store’s catalogue and purchase history, alongside prebuilt ecommerce flows, campaigns, forms and popups. It bills continuously on peak subscriber count rather than stepping between tiers, from $14/mo on Essentials, with A/B testing, SMS credits and an account manager reserved for the $99/mo Pro plan.

Founded 2016 in Australia by the team behind Bluethumb.

Spreeflo vs SmartrMail: feature comparison

The same 27 points on every comparison we publish, including the ones Spreeflo loses. Rows marked Both are genuine ties; descriptive rows like the pricing model are shown but not scored.

16 Spreeflo wins 8 tied 1 SmartrMail wins

Feature and pricing comparison between Spreeflo and SmartrMail, verified August 2026.
Feature	Spreeflo	SmartrMail
Pricing
Starting paid price	Spreeflo: $16/mo — $13/mo billed annually (1,000 marketing contacts)	SmartrMail: Essentials from $14/mo, metered on peak subscribers Both
Free plan What it meaningfully includes	Spreeflo: ✓ Forms with unlimited responses, unlimited non-marketing contacts, full web analytics. No card.	SmartrMail: ✓ Up to 200 subscribers Both
Pricing model	Spreeflo: Contact-based — billed on marketing contacts only	SmartrMail: Continuously metered on peak subscriber count, with no tier jumps
Free storage for contacts you don’t market to Unsubscribed, archived and non-marketing contacts	Spreeflo: ✓ Unlimited, free Wins	SmartrMail: ✕ Billed on peak stored subscribers
Price at ~5,000 contacts	Spreeflo: $36/mo Starter · $52/mo Professional ($30 / $43 billed annually)	SmartrMail: — Metered continuously rather than published as a tier price
Channels
Marketing email	Spreeflo: ✓ Starter	SmartrMail: ✓ Both
Transactional email	Spreeflo: ✓ Starter — same plan, no separate product Wins	SmartrMail: ✕
Browser push notifications	Spreeflo: ✓ Professional Wins	SmartrMail: ✕
Forms with unlimited responses on free	Spreeflo: ✓ Free plan Wins	SmartrMail: ✕ Free tier capped at 200 subscribers
Popup forms	Spreeflo: ✓ Professional	SmartrMail: ✓ Both
Web analytics dashboard	Spreeflo: ✓ Free plan Wins	SmartrMail: ✕
AI / bot crawler traffic tracking	Spreeflo: ✓ AI-answer fetches, indexing and training crawlers reported separately Wins	SmartrMail: ✕
SMS	Spreeflo: ✕	SmartrMail: ~ SMS credits on the Pro plan Wins
Built-in CRM	Spreeflo: ✕	SmartrMail: ✕ Both
Automation
Visual journey builder	Spreeflo: ✓ Starter Wins	SmartrMail: ~ Prebuilt ecommerce flows with a simple builder, not a journey engine
Behavioral / custom-event triggers	Spreeflo: ✓ Professional Wins	SmartrMail: ~ Store purchase and browse events rather than arbitrary custom events
Form-submission trigger	Spreeflo: ✓ Starter	SmartrMail: ✓ Both
A/B testing	Spreeflo: ✓ Starter — random-split node in the builder Wins	SmartrMail: ✕ Pro plan only, at $99/mo
Full automation on the lowest paid tier	Spreeflo: ✓ Full builder on Starter, no step or workflow caps Wins	SmartrMail: ✕ A/B testing and SMS both require the $99 Pro plan
AI & agents
AI copy written per recipient at send time	Spreeflo: ✓ AI variables, Professional Wins	SmartrMail: ~ AI product newsletters pick products per recipient, but do not write the copy
In-app AI that builds automations from plain language	Spreeflo: ✓ Starter — stages proposals for approval Wins	SmartrMail: ✕
Official MCP server	Spreeflo: ✓ Every plan, including Free Wins	SmartrMail: ✕ No official MCP server — a viaSocket wrapper exists
AI agent can build automations over MCP Not just read contacts and stats	Spreeflo: ✓ Journeys, campaigns, segments, forms and email templates Wins	SmartrMail: ✕
Data
Nested AND/OR segmentation	Spreeflo: ✓ Starter — unlimited nesting Wins	SmartrMail: ~ Purchase-behavior segments, shallow against dedicated tools
Custom events as triggers and segment conditions	Spreeflo: ✓ Tracking on Free · triggers and segment conditions on Professional Wins	SmartrMail: ~ Store events only
Custom objects on the contact record Orders, subscriptions or accounts as related records, not just flat attributes	Spreeflo: ✓ Professional — orders, subscriptions and accounts linked to the contact	SmartrMail: ~ Product and order data from the store feed Both
Multi-touch revenue attribution Credit split across touches, not only the last click	Spreeflo: ✓ Last-touch and linear (multi-touch) models, with a lookback window	SmartrMail: ✓ Store revenue reporting on campaigns Both

Spreeflo prices shown are for 1,000 marketing contacts unless the row says otherwise. SmartrMail figures were last checked in August 2026 — pricing moves, so confirm on their site before deciding.

Where Spreeflo and SmartrMail differ

The two tools are built around different assumptions, so some of what SmartrMail covers has no Spreeflo equivalent. Here is exactly what that is, who it actually matters for, and what Spreeflo does in its place.

Automated product-recommendation emails

Pulls from the catalogue and purchase history to build product newsletters with no design work. Spreeflo has no product feed and cannot generate these at all.

Native store-platform integrations

Shopify, BigCommerce and WooCommerce connect directly. Spreeflo takes store data as custom events through its API, which is more setup and platform-agnostic.

Continuously metered pricing

Billed on peak subscribers without stepping between tiers, so one extra contact never jumps the bill. Spreeflo prices in contact tiers, though non-marketing contacts are free.

Where Spreeflo comes out ahead of SmartrMail

16 of 25 scored rows go Spreeflo’s way — for these reasons:

SmartrMail exists for product-recommendation email, and Spreeflo genuinely cannot do that. The wins here split between tiering and absence: A/B testing and SMS are both held back to the $99/mo Pro plan where Spreeflo includes A/B testing at $16, and the rest are simply missing — no transactional email, no browser push, no web analytics, no bot-traffic reporting, no in-app AI builder and no MCP server. Its automation is prebuilt store flows rather than a journey engine, and its triggers stop at store events, so a business that is not a store has nothing to connect. That last point is the real boundary between the two.

Spreeflo is a marketing automation platform rather than a CRM, a page builder or an SMS gateway. The comparison above marks every row where that shows — nothing is hidden in a footnote.

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Sources

SmartrMail pricing and features last checked August 2026, from: