What is Oracle Eloqua’s minimum price?

Historic published floors put Eloqua Basic near $2,000/mo and Standard near $4,000/mo, with the entry band applying even to databases below 10,000 contacts, and reported real-world spend running from $21,600 to over $144,000 a year. Spreeflo is $16/mo Starter and $24/mo Professional at 1,000 marketing contacts, or $36 and $52 at 5,000, billed monthly with no contract.

Is there an Eloqua alternative for startups?

Spreeflo covers behavioral email, browser push, forms, segmentation and journey automation from $16/mo with no contract or implementation, which suits a self-serve or product-led business. It has no lead scoring, no CRM connectors and no governance workflows, so a company running long, sales-assisted B2B cycles through a marketing-operations team is not the audience.

Does Eloqua work with AI agents?

Not through a supported first-party route — Oracle publishes no official MCP server for Eloqua, and the available option is a third-party read-only connector, so an agent can query but not build. Spreeflo runs a hosted MCP server on every plan including Free, with roughly 67 tools that let an agent author journeys, campaigns, segments, forms and templates while sends stay with a person.

Does Eloqua include browser push or transactional email?

Neither — Eloqua covers email, forms, landing pages and visitor tracking, with SMS only through partners, and transactional sending is not a core capability. Spreeflo includes transactional email on the $16 Starter plan alongside marketing email, and browser push on the $24 Professional plan, both on the same contact record.

All Spreeflo comparisons

Spreeflo vs Oracle Eloqua: Which is better? (2026)

13 Spreeflo wins · 10 tied · 3 Oracle Eloqua wins

Enterprise B2B marketing automation for long sales cycles — campaign canvas, lead scoring, forms and landing pages, tied into Oracle’s CRM stack on per-contact contracts.

Last verified: August 2026 27 points compared

See pricing

Should you choose Spreeflo or Oracle Eloqua?

Eloqua is built for a marketing-operations team managing a very large B2B database through a long, multi-touch sales cycle. Its program canvas and lead-scoring model remain among the most capable in enterprise B2B, its governance and compliance controls are what large regulated organisations need, and it handles database sizes most platforms never see.

The costs are structural. Historic price floors put Basic near $2,000/mo and Standard near $4,000/mo, with the entry band applying even below 10,000 contacts — roughly $24,000 a year at a list size Spreeflo serves for $624. The interface is widely described as dated and needing a dedicated specialist, editors and reporting lag competitors, and its G2 rating of about 3.9 is the lowest in this whole comparison. There is no first-party MCP server.

Spreeflo is not an enterprise B2B tool and does not pretend to be: no lead scoring, no CRM connectors, no governance tooling. What it offers is the same behavioral core — custom-event triggers, branching journeys, unlimited nested segments, forms and landing-page-style embeds — for $16 to $52 a month, self-serve, with a hosted MCP server so an agent can build it and browser push as a second channel.

What Spreeflo is

Spreeflo is an AI-powered marketing automation platform for founders and small teams — email, browser push notifications, forms and web analytics on one contact record, from $16/mo ($13 billed annually). Its AI writes per-recipient personalization at send time, an in-app AI assistant builds automations from plain language, and a hosted MCP server lets Claude, Claude Code or Cursor operate the whole workspace — while sends, publishes and deletes always require a person.

Founder-led businesses, one workspace. Sends, publishes and deletes always require a person — including when an AI agent is doing the building.

What Oracle Eloqua is

Oracle Eloqua handles lead management for large B2B organisations: a campaign and program canvas, industry-recognised lead scoring, forms and landing pages, visitor tracking and connectors into Oracle and third-party CRMs. Pricing runs in per-contact bands, with historic entry floors around $2,000/mo and Standard near $4,000/mo, and real-world contracts reported between $21,600 and $144,000 a year.

Founded 1999 in Toronto. Acquired by Oracle in 2012.

Spreeflo vs Oracle Eloqua: feature comparison

The same 27 points on every comparison we publish, including the ones Spreeflo loses. Rows marked Both are genuine ties; descriptive rows like the pricing model are shown but not scored.

13 Spreeflo wins 10 tied 3 Oracle Eloqua wins

Feature and pricing comparison between Spreeflo and Oracle Eloqua, verified August 2026.
Feature	Spreeflo	Oracle Eloqua
Pricing
Starting paid price	Spreeflo: $16/mo — $13/mo billed annually (1,000 marketing contacts) Wins	Oracle Eloqua: Per-contact bands — historic Basic floor around $2,000/mo
Free plan What it meaningfully includes	Spreeflo: ✓ Forms with unlimited responses, unlimited non-marketing contacts, full web analytics. No card. Wins	Oracle Eloqua: ✕ None; trials are uncommon
Pricing model	Spreeflo: Contact-based — billed on marketing contacts only	Oracle Eloqua: Per-contact bands on annual contracts; reported real-world spend of $21,600–144,000/yr
Free storage for contacts you don’t market to Unsubscribed, archived and non-marketing contacts	Spreeflo: ✓ Unlimited, free Wins	Oracle Eloqua: ✕ Billed on database size
Price at ~5,000 contacts	Spreeflo: $36/mo Starter · $52/mo Professional ($30 / $43 billed annually) Wins	Oracle Eloqua: ~$24,000/yr — the Basic floor applies even below 10,000 contacts
Channels
Marketing email	Spreeflo: ✓ Starter	Oracle Eloqua: ✓ Both
Transactional email	Spreeflo: ✓ Starter — same plan, no separate product Wins	Oracle Eloqua: ✕ Not a core capability
Browser push notifications	Spreeflo: ✓ Professional Wins	Oracle Eloqua: ✕
Forms with unlimited responses on free	Spreeflo: ✓ Free plan Wins	Oracle Eloqua: ~ Strong forms and landing pages, but no free plan
Popup forms	Spreeflo: ✓ Professional Wins	Oracle Eloqua: ~ Landing pages and embedded forms rather than popups
Web analytics dashboard	Spreeflo: ✓ Free plan	Oracle Eloqua: ~ Visitor tracking feeding lead scores, not a site analytics dashboard Both
AI / bot crawler traffic tracking	Spreeflo: ✓ AI-answer fetches, indexing and training crawlers reported separately Wins	Oracle Eloqua: ✕
SMS	Spreeflo: ✕	Oracle Eloqua: ~ Through partner integrations Wins
Built-in CRM	Spreeflo: ✕	Oracle Eloqua: ✓ Deep Oracle and third-party CRM connectors Wins
Automation
Visual journey builder	Spreeflo: ✓ Starter	Oracle Eloqua: ✓ Campaign and Program Canvas built for long B2B cycles Wins
Behavioral / custom-event triggers	Spreeflo: ✓ Professional	Oracle Eloqua: ✓ Though slower and less real-time than B2C platforms Both
Form-submission trigger	Spreeflo: ✓ Starter	Oracle Eloqua: ✓ A core Eloqua pattern Both
A/B testing	Spreeflo: ✓ Starter — random-split node in the builder	Oracle Eloqua: ✓ Both
Full automation on the lowest paid tier	Spreeflo: ✓ Full builder on Starter, no step or workflow caps	Oracle Eloqua: ~ Negotiated bands rather than published tiers Both
AI & agents
AI copy written per recipient at send time	Spreeflo: ✓ AI variables, Professional Wins	Oracle Eloqua: ~ Advanced Intelligence add-ons for send time and fatigue; modest generative AI
In-app AI that builds automations from plain language	Spreeflo: ✓ Starter — stages proposals for approval Wins	Oracle Eloqua: ✕ No natural-language automation building
Official MCP server	Spreeflo: ✓ Every plan, including Free Wins	Oracle Eloqua: ✕ No first-party MCP server — a third-party read-only connector exists
AI agent can build automations over MCP Not just read contacts and stats	Spreeflo: ✓ Journeys, campaigns, segments, forms and email templates Wins	Oracle Eloqua: ✕
Data
Nested AND/OR segmentation	Spreeflo: ✓ Starter — unlimited nesting	Oracle Eloqua: ✓ Strong for large B2B databases Both
Custom events as triggers and segment conditions	Spreeflo: ✓ Tracking on Free · triggers and segment conditions on Professional	Oracle Eloqua: ✓ Both
Custom objects on the contact record Orders, subscriptions or accounts as related records, not just flat attributes	Spreeflo: ✓ Professional — orders, subscriptions and accounts linked to the contact	Oracle Eloqua: ✓ Custom data objects on the contact record Both
Multi-touch revenue attribution Credit split across touches, not only the last click	Spreeflo: ✓ Last-touch and linear (multi-touch) models, with a lookback window	Oracle Eloqua: ✓ Pipeline and campaign attribution through CRM integration Both

Spreeflo prices shown are for 1,000 marketing contacts unless the row says otherwise. Oracle Eloqua figures were last checked in August 2026 — pricing moves, so confirm on their site before deciding.

Where Spreeflo and Oracle Eloqua differ

The two tools are built around different assumptions, so some of what Oracle Eloqua covers has no Spreeflo equivalent. Here is exactly what that is, who it actually matters for, and what Spreeflo does in its place.

Enterprise B2B lead scoring and nurture

A scoring model and program canvas refined over twenty-five years for multi-touch, multi-month sales cycles. Spreeflo has no lead scoring and is built for businesses where the buyer converts themselves.

Deep CRM integration

Native connectors into Oracle CRM and the major alternatives, with bidirectional sync. Spreeflo has no CRM and connects through its API and webhooks.

Governance and compliance controls

Approval workflows, audit trails and access controls that large regulated organisations require. Spreeflo has viewer, editor and admin roles on Professional and nothing beyond that.

Very large database handling

Built for databases far beyond what a founder-led business will ever hold. Spreeflo is sized and priced for the other end of that range.

Where Spreeflo comes out ahead of Oracle Eloqua

13 of 26 scored rows go Spreeflo’s way — for these reasons:

This comparison is about price and era more than features. Eloqua’s historic Basic floor is around $2,000/mo and that band applies even below 10,000 contacts, so a 5,000-contact list costs roughly $24,000 a year against $624 on Spreeflo Professional. There is no free plan and trials are uncommon. Beyond price the genuine gaps are modern ones: no browser push, no transactional email, no bot-traffic reporting, no natural-language automation building, and no first-party MCP server, so no AI agent has a supported route in. Its G2 rating of about 3.9 is the lowest in this comparison, driven by an interface reviewers say needs a dedicated specialist.

Spreeflo is a marketing automation platform rather than a CRM, a page builder or an SMS gateway. The comparison above marks every row where that shows — nothing is hidden in a footnote.

FAQ

Spreeflo vs Oracle Eloqua: common questions

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Sources

Oracle Eloqua pricing and features last checked August 2026, from: